Welcome to Skanties, where we are on a mission to revolutionize the way women think about their bodies. Founded by visionary entrepreneur Susie Taaffe, Skanties Anti-Shapewear is more than just a brand; it's a movement dedicated to empowering women to embrace their natural beauty, reject societal beauty standards, and celebrate their unique bodies.
Susie Taaffe, a passionate advocate for body positivity and self-acceptance, recognized the harmful effects of traditional shapewear on women's self-esteem and well-being. She saw a need for change, a need to shift the conversation from body manipulation to self-love and acceptance. With this vision in mind, Susie embarked on a journey to create a brand that would challenge the status quo and redefine the way women feel about themselves.
Skanties Anti-Shapewear was born out of Susie's desire to offer women a comfortable, inclusive, and empowering alternative to traditional shapewear. Susie believes that every woman deserves to feel confident, comfortable, and beautiful in her own skin, without the pressure to conform to unrealistic beauty standards.
With Skanties, Susie aims to inspire a generation of women to embrace their natural curves, celebrate their individuality, and reject the notion that they need to alter their bodies to fit into society's mold. Skanties is more than just a product; it's a platform for women to share their stories, uplift each other, and challenge societal norms that have long dictated how they should look and feel.
At Skanties, we prioritize inclusivity, diversity, and body positivity. We celebrate women of all shapes, sizes, and backgrounds. Our range of sizes ensures that every woman can find a perfect fit and feel confident in her own unique beauty. We are committed to providing high-quality, comfortable, and functional products that support women in their journey towards self-acceptance and body confidence.
Join us in our movement to redefine beauty standards, promote self-love, and empower women across the globe. Together, we can break free from the constraints of body manipulation and celebrate the beauty that lies within each and every one of us. Welcome to Skanties, where we encourage you to embrace your natural beauty and be unapologetically you.
Thank you for joining me in this movement to reclaim our femininity!
Love Susie Xx
Susie Taaffe is the CEO and founder of Skanties anti-shapewear, dedicated to empowering women to embrace their natural form, reject unnatural beauty standards, and celebrate their unique and beautiful bodies.
When Susie's marriage unexpectedly crumbled four years prior, she took life’s harsh blow as a massive call to action. Suddenly a single mother with three young kids under the age of 5, Susie used her previous manufacturing contacts and design experience to turn her anti-shapewear idea into a global business. Known as Pettipants Underwear by Missy Massy in Australia, these unique undergarments combine comfort, style, and practicality, offering women a revolutionary clothing item that promotes body positivity and self-love.
Under Susie's leadership, Missy Massy's innovative approach to fashion and body image has garnered recognition. In 2023, they were finalists in the Championing Health category at the prestigious Telstra Business Awards. Additionally, Susie was the proud recipient of the 2022 Brisbane Lord Mayor’s Women in Business Grant. Having launched Skanties in the U.S. market in 2023, Susie continues to expand this global movement, remaining dedicated to helping women reclaim their feminine power through fashion, and to empower people to love themselves from the inside out.