In an article on Her Forward, Susie Taaffe, founder of Skanties, shares her journey of creating the anti-shapewear movement. After becoming a single mother of three, she leveraged her engineering background to launch Skanties in 2019, focusing on women's comfort and self-acceptance.
The brand rejects unrealistic beauty standards, promoting body positivity.
Skanties has been recognized as a finalist in the Championing Health category at the Telstra Business Awards, and Susie received the Brisbane Lord Mayor’s Women in Business Grant. Her story exemplifies resilience and innovation in entrepreneurship.
📖 Read the full article here: Her Forward - The Power of Inspiration in Women's Entrepreneurship